A URL shortener is a tool that converts a long web address into a short link. When someone opens the short URL, they are redirected to the original page. Short links are easier to share in social bios, ads, SMS and print, and they can include click analytics.
LINKHUB is a free URL shortener with custom aliases, branded domains and real-time click stats. You can also add a bio page and QR codes in the same account.
Start here: shorten a URL.